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  1. Journal of Mechanical Science and Technology
  2. Journal of Mechanical Science and Technology : Volume 27
  3. Journal of Mechanical Science and Technology : Volume 27, Issue 7, July 2013
  4. Product color design based on multi-emotion
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Journal of Mechanical Science and Technology : Volume 31
Journal of Mechanical Science and Technology : Volume 30
Journal of Mechanical Science and Technology : Volume 29
Journal of Mechanical Science and Technology : Volume 28
Journal of Mechanical Science and Technology : Volume 27
Journal of Mechanical Science and Technology : Volume 27, Issue 12, December 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 11, November 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 10, October 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 9, September 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 8, August 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 7, July 2013
An experimental identification model of rotordynamic coefficients of seals using unbalanced synchronous excitation method
Fluid-structure interaction analysis of annular seals and rotor systems in multi-stage pumps
Investigation of influence of constraints with radius links on locomotive axle load distribution and wheelset steering ability
Counterweight optimization of an asymmetrical hybrid machine tool based on dynamic isotropy
Numerical calculation of irregular tire wear caused by tread self-excited vibration and sensitivity analysis
Novelty detection methods for online health monitoring and post data analysis of turbopumps
Joining STS304l sheets by using nano-adhesives
Prediction and measurement of relieved residual stress by the cryogenic heat treatment for Al6061 alloy: mechanical properties and microstructure
Numerical analysis of the influence of electrode position on fluid flow in 2-D rectangular duct flow
Dynamic calibration of magnetic suspension and balance system for sting-free measurement in wind tunnel tests
Large eddy simulation of flow around two side-by-side spheres
A study on the spray characteristics of a piezo pintle-type injector for DI gasoline engines
Further results on non-Newtonian power-law flows past a two-dimensional flat plate with finite length
The dependence of microdroplet size on the parameters governing the dewetting process on circular micropillar arrays
Fluid-structure coupling effects on periodically transient flow of a single-blade sewage centrifugal pump
Effects of simulation parameters on residual stresses for laser shock peening finite element analysis
Static analysis of nanobeams using nonlocal FEM
Parametric study and optimization of a food can corrugation design using a response surface method
Finite element structural analysis of wind turbine gearbox considering tooth contact of internal gear system
Effect of a load shape on load acceleration at the start of an electric hoist
Minimum weight design of beams against failure under uncertain loading by convex analysis
Product color design based on multi-emotion
Structural instability of carbon nanotubes embedded in viscoelastic medium and subjected to distributed tangential load
Prediction of bend force and bend angle in air bending of electrogalvanized steel using response surface methodology
Predicting the combined effect of TiO$_{2}$ nano-particles and welding input parameters on the hardness of melted zone in submerged arc welding by fuzzy logic
Modeling and optimization of kerf taper and surface roughness in laser cutting of titanium alloy sheet
Multi-pass laser welding of thick plate with filler wire by using a narrow gap joint configuration
Parametric optimization for surface roughness, kerf and MRR in wire electrical discharge machining (WEDM) using Taguchi design of experiment
Process parameter optimization during EDM of AISI 316 LN stainless steel by using fuzzy based multi-objective PSO
Investigation of balancing problem for a planar mechanism using genetic algorithm
Automatic performance estimation of conceptual temperature control system design for rapid development of real system
Optimization algorithm for diesel engine operating parameters based on a vehicle driving test cycle
Analysis of mixed convection in an inclined lid-driven cavity with a wavy wall
Experimental and numerical analysis of natural convection heat transfer coefficient of V-type fin configurations
Influence of triangular wavy baffles on heat and fluid flow characteristics in a channel
NO concentrations in laminar premixed CH$_{4}$/O$_{2}$/N$_{2}$ flames with varying equivalence ratio
Comparison of the effects of multiple injection strategy on the emissions between moderate and heavy EGR rate conditions: part 2-post injections
Journal of Mechanical Science and Technology : Volume 27, Issue 6, June 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 5, May 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 4, April 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 3, March 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 2, February 2013
Journal of Mechanical Science and Technology : Volume 27, Issue 1, January 2013
Journal of Mechanical Science and Technology : Volume 26
Journal of Mechanical Science and Technology : Volume 25
Journal of Mechanical Science and Technology : Volume 24
Journal of Mechanical Science and Technology : Volume 23
Journal of Mechanical Science and Technology : Volume 22
Journal of Mechanical Science and Technology : Volume 21
Journal of Mechanical Science and Technology : Volume 20
Journal of Mechanical Science and Technology : Volume 19
Journal of Mechanical Science and Technology : Volume 18
Journal of Mechanical Science and Technology : Volume 17
Journal of Mechanical Science and Technology : Volume 16
Journal of Mechanical Science and Technology : Volume 15
Journal of Mechanical Science and Technology : Volume 14
Journal of Mechanical Science and Technology : Volume 13
Journal of Mechanical Science and Technology : Volume 12
Journal of Mechanical Science and Technology : Volume 11

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Product color design based on multi-emotion

Content Provider SpringerLink
Author Man, Ding Wei, Dong Chih Chieh, Yang
Copyright Year 2013
Abstract This paper proposes a product color planning method based on multi-emotion, with emphasis on the multidimensionality and complexity of consumers’ emotional expectations of product color. First, a color design model of products with multi-emotion is created. Then, a multi-dimensional space of consumers’ emotional images is constructed using factor analysis (FA) and procrustes analysis (PA), and the method of fuzzy preference is employed to build the importance of relations among emotional dimensions. Finally, Particle Swarm Optimization (PSO) is employed to find the solution of the product color design model. Through a design case study, this method was proven to be able to meet consumers’ complex emotional requirements, and it may improve the quality and practicability of product color design.
Starting Page 2079
Ending Page 2084
Page Count 6
File Format PDF
ISSN 1738494X
Journal Journal of Mechanical Science and Technology
Volume Number 27
Issue Number 7
e-ISSN 19763824
Language English
Publisher Springer Netherlands
Publisher Date 2013-07-17
Publisher Place Dordrecht
Access Restriction One Nation One Subscription (ONOS)
Subject Keyword Emotional dimension Emotion requirement Image Product color design Mechanical Engineering Vibration, Dynamical Systems, Control Industrial and Production Engineering
Content Type Text
Resource Type Article
Subject Mechanics of Materials Mechanical Engineering
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